Effective Date: February 20, 2026
At Morelli Chertkow we are committed to providing our clients with exceptional service. As providing this service involves the collection, use and disclosure of personal information, maintaining the confidentiality, security and accuracy of your personal information is one of our highest priorities.
Scope:
This Privacy Policy explains how we collect, use, disclose, and safeguard personal information that we collect in the normal course of business including through our website at https://morellichertkow.com (the “Website”).
This Privacy Policy applies to Morelli Chertkow LLP and its affiliates, Arrowstone Management Limited Partnership and Arrowstone Holdings Ltd. (collectively “Morelli Chertkow”). References in this Privacy Policy to Morelli Chertkow, “we”, “us”, “our”, and similar terms should be interpreted accordingly. This Privacy Policy applies to Personal Information collected, used and disclosed through Morelli Chertkow’s operations including any Personal Information collected through the Website.
Most of the personal information collected, used or disclosed by Morelli Chertkow is done in the course of the provision of legal services and is governed by solicitor-client privilege, regulatory requirements governing the legal profession in British Columbia and codes of professional ethics. Those principles and rules apply to any Personal Information in Morelli Chertkow’s custody or control and are not overridden by the provisions set out in this Privacy Policy.
The Website may include links to other internet sites or resources and business operated by other persons (collectively called “Other Websites”). Morelli Chertkow has no responsibility or liability for, or control over, Other Websites, their business, goods, services, or content. We urge you to find out the privacy policies of these Other Websites and advise you that your dealings with the owners and operators of the Other Websites are at your own risk.
Morelli Chertkow complies with all applicable privacy legislation including the Personal Information Protection Act (British Columbia) (“PIPA”), and the Personal Information Protection and Electronic Documents Act (Canada)(“PIPEDA”) as is appropriate in the circumstances. This Privacy Policy should be interpreted and construed as subject to the provisions of those Acts where applicable.
Definitions
Personal Information – means information about an identifiable individual including name, age, home address and phone number, social insurance number, marital status, religion, income, credit history, medical information, education, employment information. Personal information does not include contact information (described below).
Contact Information – means information that would enable an individual to be contacted at a place of business and includes name, position name or title, business telephone number, business address, business email or business fax number. Contact information is not covered by this Policy or PIPA.
Privacy Officer – means the individual designated responsible for ensuring that Morelli Chertkow complies with this policy and relevant legislation.
Information We Collect
We may collect the following types of information:
- Personal Information: Information you voluntarily provide through contact forms, phone calls, or email communications, such as your name, email address, phone number, and any information you include in your message.
- Usage Information: Information automatically collected when you visit the Website, including IP address, browser type, device information, pages visited, and referring URLs.
- Call Information: If you contact us by phone, call metadata may be collected as described below.
There are various interactions with Morelli Chertkow through which you may provide us with Personal Information. These include but are not limited to:
- Opening a client file;
- Sending an email to Morelli Chertkow to be connected with a lawyer;
- Calling Morelli Chertkow to be connected with a lawyer; and
- Sending a message to Morelli Chertkow through the Website
The type of information you provide will depend on the nature of the interaction with Morelli Chertkow. Where the information provided is Personal Information, we will comply with applicable privacy legislation in the collection, use and disclosure of that Personal Information.
Consent
We will obtain consent to collect, use or disclose Personal Information (except where, as noted below, we are authorized to do so without consent).
Consent can be provided orally, in writing, or electronically. Consent can be express or implied. You may provide Personal Information when you open a client file or work with Morelli Chertkow. In those circumstances, Morelli Chertkow will rely on either express or implied consent as is appropriate in the circumstances, to permit us to use your Personal Information.
As permitted by privacy legislation, we reserve the right to use or disclose your Personal Information without your knowledge or consent where we are permitted or required to do so by applicable law, regulation or rules of professional conduct governing the legal profession.
If you provide Morelli Chertkow with Personal Information through the Website, you are consenting to our use of that Personal Information in order to contact you or for any other purpose reasonably connected to the reason your Personal Information was provided. Your use of the Website means that you consent to the collection, use and disclosure of your Personal Information in accordance with this Policy. If you do not agree to this collection, use and disclosure, you should NOT use this Website.
Subject to certain exceptions (e.g., the Personal Information is necessary to provide the service or product, or the withdrawal of consent would frustrate the performance of a legal obligation), you can withhold or withdraw your consent for Morelli Chertkow to use your Personal Information in certain ways. Your decision to withhold or withdraw your consent to certain uses of Personal Information may restrict our ability to provide a particular service or product. If so, we will explain the situation to assist you in making the decision.
How We Use Personal Information
We may use the information we collect to:
- Respond to inquiries and communications
- Provide legal services and client support
- Improve website functionality and user experience
- Measure marketing performance and advertising effectiveness
- Comply with legal and regulatory obligations
We may also use your Personal Information for any other purpose permitted by applicable law.
We do not sell or disclose your Personal Information to anyone, except as required by law, to protect our rights and property or in order to fulfil the identified purposes for which we collected the Personal Information.
Website Use
Submission of information through this Website and/or use of this Website and/or this Policy does not create a solicitor-client relationship or any other form of fiduciary relationship.
This Website should not be used to transmit any confidential information in relation to the provision of legal advice. Any information that you transmit to Morelli Chertkow through this Website may not be secure, may not be treated as confidential and is not protected by solicitor-client privilege.
Cookies & Consent
Our Website uses cookies and similar technologies for functionality, analytics, and advertising purposes. By continuing to use our Website, you consent to the use of cookies in accordance with this Policy. You may control or disable cookies through your browser settings; however, some features of the Website may not function properly if cookies are disabled.
If you are using the Website and have not set your browser to reject cookies, you are considered to have consented to their use.
Third-Party Service Providers
We may share information with trusted third-party service providers who assist us with website hosting, analytics, advertising, call tracking, and other business operations. These service providers are permitted to use information only as necessary to perform services on our behalf. These service providers may use cookies, pixels, or similar technologies to collect information about user interactions with our Website. These third-party service providers may include, but may not be limited to; Simpli.fi, Meta Pixel, Google Analytics, and Marchex Inc.
Data Security
We take reasonable administrative, technical, and physical safeguards to protect Personal Information from unauthorized access, disclosure, or misuse. However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.
We continually review and update our security policies and controls as technology changes to ensure ongoing Personal Information security.
Children’s Privacy
Our Website is not intended for use of people under the age of majority (19 in British Columbia). We do not knowingly collect Personal Information from minors. If you believe that a minor has provided Personal Information through our Website, please contact us and we will take reasonable steps to delete such information.
Access to Personal Information
Subject to limited exceptions such as solicitor-client privilege, we will provide you with access to any of your Personal Information that we have collected, used or disclosed upon written request. We will also advise you to whom your Personal Information has been disclosed, except where we are not permitted or required to do so by applicable law.
A request must provide sufficient detail to identify the Personal Information being sought.
Any request to access Personal Information should be forwarded to our Privacy Officer through the below contact information.
We will make the requested information available within 30 business days, or provide written notice of an extension where additional time is required to fulfill the request.
A minimal fee may be charged for providing access to Personal Information. Where a fee may apply, we will inform you of the cost and request further direction from you on whether or not we should proceed with the request.
If a request is refused, in full or in part, we will notify you in writing, providing the reasons for refusal and the recourse available to you.
If you have questions about this Privacy Policy or our privacy practices, please contact:
Privacy Officer
Morelli Chertkow LLP
300-180 Seymour Street
Kamloops, BC
V2C 2E3
Phone: 250-374-3344
Email: info@morellichertkow.com
Changes to Privacy Policy
Morelli Chertkow reserves the right to make changes to this Privacy Policy at its sole discretion at any time without notice to you.
Each time you use the Website you should review this Privacy Policy.
This Privacy Policy is for informational purposes only and does not constitute legal advice.